In the dynamic world of publishing, which serves as a mirror reflecting the spirit of the times, Miki Vialetto, with a profound sense of purpose, emphasizes the crucial role publishers play. Publishing, in all its forms, has the ability to perceive trends, anticipate changes, and capture the essence of what is happening around us, distinguishing between fleeting moments and enduring ideas. For the tattoo industry, publishers bear the responsibility of accurately valuing the artworks and the contributions of individual artists.
Miki Vialetto, driven by a deep passion for tattoo art and overseeing her publishing house, is acutely aware of this significant responsibility. She understands that a misstep in publishing could lead to personal and professional setbacks. Striking the right balance among friendships, personal passions, and objectivity is a delicate task for any publisher. Each of these elements must coexist harmoniously without overpowering the others, as this balance is essential for creating publications that can withstand the test of time.
This insight is shared in the latest issue of Tattoo Life. The magazine and its associated publisher, Tattoo Life, are celebrating their 25 – year journey by publishing Echoes of Time: 25 Years of Tattoo Art. This book is a tribute to the publishing house, taking readers back to the early 2000s, a period when tattoo books were scarce. Back then, Tattoo Life made a significant impact with the launch of Flash: The Art of The Mark, featuring works by some of the most influential contemporary tattoo artists. Over the years, the publisher has released books by artists personally selected by Vialetto, who chose them objectively, carefully walking the fine line between subjective preference and universal appeal, ensuring these works would be relevant references for future generations.
The process of curating Echoes of Time was no easy feat. Vialetto had to delve deep into the history of tattoo art, meticulously selecting plates from each volume. These selections represent the pinnacle of various tattoo styles, including Traditional, Lettering, Oriental, and more. This retrospective not only celebrates the past but also provides valuable insights for the present. It influences Vialetto’s decisions regarding which artists to interview in the magazine, feature on the blog, or invite to conventions. She hopes that readers, who have been loyal to Tattoo Life over the years, will recognize and appreciate the enduring significance of these works presented in Echoes of Time, which truly embody the essence of the tattoo craft.
Related topics: